Get SBE Certified with Spirit Box

Spirit Box is a turn-key, school store vending machine program that supports any school-based enterprise with tools, resources, and real-world experience to meet DECA certification requirements and help your team succeed.

the Results speak for themselves

In just 6-8 weeks, your DECA team can have a school store vending machine up and running. Spirit Box provides an out-of-the-box SBE business your team can plug into on day one without the risks and pains of a startup.

SNACK BOX

New York

Tappan Zee High School

SALES $47,007

2023-24

SPIRIT BOX

Kansas

Basehor-Linwood High School

SALES $36,893

2023-24

BEVERAGE BOX

New Mexico

Rio Rancho High School

SALES $39,278

2023-24

Spirit Box interviews the Director of Programs at DECA, Debbie Taylor. She answers questions about how to apply for SBE Gold Certification with your Spirit Box School Store vending machine.

school based enterprise

deca

sbe key dates

SBE Individual Certification is open from October 1, 2024 to June 30, 2025.

DECA’s School-based Enterprise (SBE) Chapter Certification Program provides recognition for outstanding achievement by school-based enterprises and motivates SBEs to strive for excellence and growth. The program provides SBEs with standards for model operations and recognition at three levels: bronze, silver and gold. The certification program reinforces the integration of National Curriculum Standards and 21st Century employability skills into the SBE learning lab environment. Earning this certification garners international recognition, provides credibility, validates curriculum efficacy and strengthens the relevancy of the SBE as a valuable teaching tool. In 2024,

DECA chapters SBE Certified WIth their Spirit Box 2024-25’

Congrats to 24 schools who qualified for DECA’s SBE Gold Certification for the 2024-25 school year with their Spirit Box School Store business!
— Philip Baird, Spirit Box

Alabama
Hoover High School*

California
Mountain House High School*

Florida
Nease High School*

Kansas
Basehor-Linwood High School*
Olathe South High School*

Massachusetts
Bourne High School*
Northeast Metro Tech*
Norton High School*

Minnesota
St. Louis Park High School*

Missouri
Camdenton High School*

Ohio
Pickerington High School North*

Pennsylvania
State College High School*

Tennessee
Cannon County High School*
Brentwood Academy*

Texas
Lakeview Centennial High School*
Lubbock-Cooper High School*

Virginia
Alexandria City High School*
Chantilly High School*
James Madison High School*
Lake Braddock High School*
Oakton High School*
South County High School*

Wisconsin
Clinton High School*
D.C. Everest High School*

SBE certified ICDC
olathe north deca sbe certified

DECA SBE & Spirit Box: Frequently Asked Questions

  • DECA’s School-Based Enterprise (SBE) Gold Certification recognizes student-run businesses that demonstrate excellence in operations, marketing, and financial performance. Spirit Box school store vending program helps high school teams meet SBE criteria by providing hands-on experience in inventory management, pricing strategies, customer service, and financial reporting. Students gain real-world business skills and easily document their achievements for the Gold Certification process.


  • Spirit Box operates as a real business, a key requirement to be a School-Based Enterprise. Students take full ownership of the vending machine, managing product selection, marketing strategies, and financial operations. The Spirit Box vending machine is a fully functional business where students apply retail and entrepreneurship skills in a real-world setting.


  • Students are responsible for running all aspects of the Spirit Box, from tracking sales and restocking inventory to setting pricing strategies and promoting products. They learn to make data-driven decisions, organize volunteer shifts, and manage financial records—all of which are critical for a successful SBE. Some schools even use their Spirit Box revenue to fund DECA competition travel, membership fees, and other expenses.

  • Yes! A well-managed Spirit Box provides students with valuable data and experiences to include in their SBE reports. Teams can analyze sales trends, assess customer demand, and evaluate marketing efforts to strengthen their written submissions. Spirit Box's online reporting system simplifies meeting SBE Gold Certification's financial documentation requirements by generating reports that demonstrate business performance.

  • Absolutely. Spirit Box includes an online sales reporting platform where students can track real-time sales, monitor top-performing products, and analyze inventory turnover. The data collected through Spirit Box’s reporting tools allows students to make informed decisions about pricing, promotions, and restocking, all of which can be used to support their SBE report submissions.

  • Spirit Box eliminates many of the barriers associated with running a school store. There’s no need for a staffed location or store hours—Spirit Box operates 24/7, generating revenue even when school is closed. With lower overhead costs and minimal operational requirements, students can focus on managing business strategies rather than dealing with logistics. The cashless payment feature also increases accessibility, making it easy for students to purchase items using digital wallets or credit cards.


  • The hands-on experience students gain from managing a Spirit Box school store business directly supports DECA competitive events. Whether they’re developing a business growth plan, analyzing financial performance, or creating a marketing strategy, the real-world application strengthens their ability to compete in categories like Entrepreneurship, Retail Merchandising, and Business Operations. The experience also builds confidence in public speaking and business decision-making, essential skills for DECA competition success.


  • Yes! Many schools use their Spirit Box SBE revenue to offset DECA-related costs, including competition fees, travel expenses, and conference registrations. By reinvesting profits into their DECA chapter or club, students can expand their opportunities without relying solely on fundraising or school funding.


  • Schools have successfully marketed their Spirit Box using social media, in-school promotions, and themed sales. Some teams introduce limited-time offers or seasonal products to encourage purchases. Others promote their Spirit Box through school announcements, posters, and student engagement events. Many schools also use digital screens or QR codes near the vending machine to showcase new products and drive sales.

  • Getting started with Spirit Box begins with gaining school administration approval and aligning the vending machine with your DECA SBE goals. Schools should outline student roles, develop a restocking and marketing plan, and set financial targets. The Spirit Box team provides ongoing support, training, and resources to help schools run their vending businesses successfully.